This advertisement is a funny animation advert that wills allows young children at the age of 12 to understand it. The product being advertised is Mentos. The purpose of this advertisement is so young children can find the advert funny and then go out and buy some Mentos. This is exactly what the big named super markets do. When you are standing in the isle waiting to pay for your purchases what do you see. All there is are chocolates and things that young children would like and nag their parents to buy it for them. The structure of the advertisement is that it is part of the animation. The advertisement is full of humour which then makes it persuading to the target audience to go out and buy the product. The animation of the advertisement makes it seem like it is going to be funny and a good advertisement for a 12 year old. The attention part of this advertisement is the distinctive features like the African animals in the jungles. The form of the advertisement is the interest in the so the people who made the advertisement thought how can we get young teens to like this advert. So they made it interesting. The layout of this particular advertisement is in the Jungle and the donkey is the boss until the ape gets a hold of the Mentos and then everything changes. The target audience in this advertisement is young teens for example the target is 12 year olds because the advertisement is not too technical but not simple. For his the advertiser has used a range of different persuasion techniques such as “symbols, Big lie, repetition and humour.” The symbols are persuading the target audience through the use of ideas. So the idea in this advert is that if you eat the Mentos you will become a leader and not be a young little person who gets bossed around. That is also part of the big lie because everyone knows that it will not happen if you just eat one Mentos. The repetition in this advert is very little but there is some. They show the Mentos and the animals. The written and visual techniques in this advertisement are very good. They use a lot of colour so it sticks in your mind and you will always remember it. This also goes for the written techniques because there is not that much except for a slogan at the end people will only remember it and then when they see something that reminds them if the ad they will feel like some Mentos.
This advertisement is a funny animation advert that wills allows young children at the age of 12 to understand it. The product being advertised is Mentos. The purpose of this advertisement is so young children can find the advert funny and then go out and buy some Mentos. This is exactly what the big named super markets do. When you are standing in the isle waiting to pay for your purchases what do you see. All there is are chocolates and things that young children would like and nag their parents to buy it for them.
ReplyDeleteThe structure of the advertisement is that it is part of the animation. The advertisement is full of humour which then makes it persuading to the target audience to go out and buy the product. The animation of the advertisement makes it seem like it is going to be funny and a good advertisement for a 12 year old. The attention part of this advertisement is the distinctive features like the African animals in the jungles. The form of the advertisement is the interest in the so the people who made the advertisement thought how can we get young teens to like this advert. So they made it interesting. The layout of this particular advertisement is in the Jungle and the donkey is the boss until the ape gets a hold of the Mentos and then everything changes.
The target audience in this advertisement is young teens for example the target is 12 year olds because the advertisement is not too technical but not simple. For his the advertiser has used a range of different persuasion techniques such as “symbols, Big lie, repetition and humour.” The symbols are persuading the target audience through the use of ideas. So the idea in this advert is that if you eat the Mentos you will become a leader and not be a young little person who gets bossed around. That is also part of the big lie because everyone knows that it will not happen if you just eat one Mentos. The repetition in this advert is very little but there is some. They show the Mentos and the animals.
The written and visual techniques in this advertisement are very good. They use a lot of colour so it sticks in your mind and you will always remember it. This also goes for the written techniques because there is not that much except for a slogan at the end people will only remember it and then when they see something that reminds them if the ad they will feel like some Mentos.